My Top 3 Social Media Scheduling Tools

Happy Monday, friends! Am I the only one who thinks these past two weeks of February has flown by faster than the entire month of January? Not that I want to rush, but I’m tired of the snow and ready for warmer temperatures!

So, today’s post is going to be a different from my typical fashion/lifestyle posts, and focuses on something that is a major part of the behind the scenes of this blog: social media. Now, I’m no expert in social media at all, but after a lot of trial, error, and more error – I’ve found a few social media scheduling tools that have been extremely helpful with promoting Oliver’s Twist.

1. Buffer

I’ve been using Buffer for a few months now, and while I only have the free version – it’s been extremely helpful with scheduling my tweets and Facebook posts. What I like the most is that it has a posting schedule feature which allows you to pick as many different times for each day of the week that you prefer. For example, my posting queue on Monday’s is 9:30, 10:15, 11:30 etc., and that will save for each Monday. You can also change your posting schedule without any issues. Another great feature is that you can move and adjust your tweets, which you can see below.

I know a lot of people swear by another social media scheduling tool, Coschedule, and while I’ve tried it, it just seems so complicated and hard to get used to. I love Buffer because it’s extremely user-friendly. I will say that with the free version, you can only schedule 10 tweets per day. 

2. Planoly

Okay, this is seriously one of my favorite social media scheduling tools! I’ve been using Planoly for around 3 years when it first came out. Planoly is perfect for planning out your Instagram feed to ensure your theme is cohesive and on brand. It’s great because not only can you upload images, but there’s an analytics feature too which includes your most liked posts, most commented and more. Everyone has been struggling with the Instagram algorithm, so utilizing this tool to make sure your feed is as consistent as possible is a great way to push past it!

The photo in the top left corner with U on top has not officially been pushed out to my Instagram, but allows me to see whether I like how it looks against all the other photos, or if I should choose something else.

3. Google Sheets

Now this one might seem a bit odd for some people, but I started implementing Google Sheets as my editorial calendar back in November, and have recently used it to encompass social media as well! I write down when I need to post on Instagram or Facebook, as those are my least used channels, so that way I can keep track of how long it’s been since I last posted. What I love the most is that you can download the Google Sheets app on your phone, and update it in real-time if you’re not near your computer.

So that’s that! What are some of your favorite social media scheduling tools? I’d love to try them out!

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  1. 2.24.18
    Kate said:

    I keep meaning to download Planoly, so this post served as my official reminder to GO DO IT. Just downloaded it & may spend this dreary Saturday playing around with it. Thanks!

    • 2.28.18
      Lauren O. said:

      Yes, you definitely should download it, Kate! So glad the post was helpful! Whenever you do, you’ll have to let me know how you liked it 🙂

  2. 2.24.18
    Julia said:

    Planoly sounds brilliant. I tried to use Buffer but found Hootsuite easier to navigate for Twitter. At the moment I’m loving using Tailwind for scheduling my Pinterest posts 🙂

    Julia // The Sunday Mode

    • 2.28.18
      Lauren O. said:

      Yes, Planoly is absolutely amazing! And I have played around with Hootsuite a bit, but thinking I might need to give it another try. I also have Tailwind, but this reminds me that I need to be better about scheduling Pinterest posts!

  3. 2.16.18
    Amy Arnold said:

    I love Planoly!

    Amy Ann
    Straight A Style

    • 2.21.18
      Lauren O. said:

      Me too, Amy! Seriously one of my favorite apps!

  4. 2.16.18
    Laura said:

    This is such a great post – I haven’t gotten organized enough to start scheduling all of my posts yet, but I know I need to. Thanks for the tips:)

    Black Coffee Beautiful

    • 2.21.18
      Lauren O. said:

      Yes, scheduling has been so helpful with promoting posts and other content! So glad you liked the tips!

  5. 2.15.18
    Jessica said:

    Planoly sounds really good. I shoulde definitely check that out. Thanks for sharing dear!

    Jessica |

    • 2.16.18
      Lauren O. said:

      So glad you like them and yes, I love Planoly! The best thing is that they just started an Instagram scheduling feature!

  6. 2.15.18
    Daeyz said:

    I have never heard of Google Sheets or Planoly till now, will definitely have to check them out!

    xx, Daeyz

    • 2.16.18
      Lauren O. said:

      Yes, you should definitely use Planoly! They also recently implemented an Instagram scheduling feature!

  7. 2.15.18
    Samantha said:

    Great post! I love Buffer, but now I think I need to try out the other two.


    • 2.16.18
      Lauren O. said:

      Thanks a lot, Samantha! Yes Buffer is pretty great – thinking I need to upgrade my package!

  8. 2.14.18
    Tyler said:

    Ooh these are all new tips to me! I use something similar to Planoly but don’t get those analytics! So cool, thanks for sharing.
    x, Tyler

    • 2.16.18
      Lauren O. said:

      So glad it was helpful, Tyler! And I really love Planoly so that you can check your growth!

  9. 2.13.18
    Sydney said:

    Google Sheets is SUCH an underused resource! We use it all the time on our blog mostly for scheduling and content planning. We’re a team of two so it’s also a great way to communicate and keep track of all our ideas!


    • 2.13.18
      Lauren O. said:

      I completely agree, Sydney! I tried so many different editorial and scheduling options, and this is the only one I feel works the best for me! And am with you on it being a good way to communicate between teams!

  10. 2.13.18
    brittany said:

    what a great idea using google sheets!!! we just started using it to track our budget, but for scheduling is a super great idea!

    • 2.13.18
      Lauren O. said:

      Thanks so much, Brittany!! Glad you think so! And completely agree that it would be perfect for budget tracking!

  11. 2.12.18

    Loved this post girl! I swear by Coschedule!!

    Xx Taylor

    • 2.12.18
      Lauren O. said:

      Thanks a lot, Taylor! And I feel like everyone does?! I think I just need to give it a serious shot because I get overwhelmed and just quit using it!

Hi, I'm Lauren!

Thanks for stopping by! I'm a 20-something living in Cleveland, Ohio - sharing my love for all the things! If you love fashion, travel, reading, and local finds - then you're in the right place!